Week Twelve (2)

Digital Marketing

How to use social media and web to market business and the way IT resources enable these.

Marketing seeks to persuade, inform or remind people to engage with business to buy products or services.

Types of digital marketing
– TV
– emedia, digital billboards
– mobile
– online e.g. google ads, online display, qr codes

Social media marketing techniques
– access | engage | customise | connect | collaborate

 

 

 

 

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